Circle Sportswear was founded in 2020 in France and is the first French sports brand built around the principles of the circular economy. The brand focuses on creating high-quality technical apparel for running, yoga, and training, striving to establish a new balance between performance and sustainability. Circle was born from a reflection on the high carbon emissions and environmental impact of the traditional sports industry, with the ambition to open a more responsible and sustainable path for sport.
The brand’s core mission is “Opening a path to make sport more responsible.” Circle places environmental and social impact at the center of its development, using innovation as the starting point for change. The brand believes that sport belongs to everyone—whether in a gym, a forest, on the streets, or in the mountains—and should be accessible anytime, anywhere, while also caring for both personal well-being and the planet.
Guided by the call to “Protect our playground,” Circle views the Earth as the shared field of play for all athletes. The brand promotes the idea that sport is not only about performance but also a way of life—“Sport is life. Life is sport.” Through circular design and responsible production, Circle is committed to shaping a sustainable future for sport—one that enhances performance while minimizing environmental impact.
