Altra is an American athletic footwear and equipment company founded in 2011. Altra focuses on developing innovative sports shoes and equipment, mainly for long-distance sports such as trail running and marathon.
The core concept of Altra is "natural running", which is designed to help runners run in a more natural way and reduce damage to knee joints and ankles. Their key product features include: a zero-heel design that mimics the natural posture of barefoot running. Wide toe design provides room for toes to move freely. Flexible midsole provides good cushioning and feedback. In addition to sports shoes, Altra also produces sportswear, backpacks, accessories and other related equipment.
Altra's products are widely loved by long-distance runners and have a high reputation in the cross-country and marathon fields. As an emerging sports brand from the United States, Altra has emerged in the sports shoe market with innovative product design and focused market positioning.
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